Kitchen+ : BigBasket

Have you ever struggled with deciding with to cook, only to give up and order takeout instead? You're not alone. 

Meal planning can be a hassle - missing ingredients, time constraints, and decision fatigue don't make it easier. 

So here's Kitchen+, a smart kitchen companion I conceptualized which could be integrated into online grocery delivery applications like bigbasket. 

From personalized recipe suggestions to AI powered ingredient selection and one-click smart baskets, it transforms grocery shopping into an effortless experience. I've unpacked how Kitchen+ can reduce cart abandonment, increase order value, and make BigBasket more than just a grocery app.

Prototypes slider (slide for more)